Audi is launching a new sub-brand that does away with its iconic four-ring logo in a strategy to conquer new markets.

Audi launches new EV sub-brand in China and switches from the four-ring logo to the 'AUDI' lettering written in capital ...

The Lamborghini Diablo VT 6.0 represents the final and arguably most refined road version of Lamborghini's iconic V12 ...

Runwal’s Rima Kirtikar discusses the brand's focus on immersive digital experiences, the rise of luxury real estate demand, ...

Like AMG to Mercedes-Benz and M to BMW, Nissan’s NISMO—taken from the words ‘Nissan’ and ‘Motorsport’—has been applied to the ...

The games logos will appear on Pierre Gasly and Esteban Ocon’s race ... and cards are being held close to chests as the team awaits to see how its new design performs on track. An evolution of last ...

Audi is making a big change to its branding for the Chinese market with a new logo that lacks the automaker’s famous ...

After months of rumous, Audi has unveiled a new EV range in China, sporting, instead of the rings (arguably one of the best ...

The news: Audi has just launched a new EV brand in China, and the company is making a bold branding move to set the vehicles ...