YouTube rolling out ads that appear when videos are paused
The Google-owned video sharing platform has widely rolled out "pause ads" ‒ static advertisements that appear on-screen when a video is paused ‒ to all advertisers. Already popular with various streaming services, experts say pause ads are an easy way for platforms like YouTube to add another revenue stream.
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Google is bringing more ads to YouTube, as you'll see them when you pause video playback - here's why that's not a bad idea.
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YouTube is now widely rolling out pause ads. These ads will appear when you pause playback, in addition to regular YouTube ...
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