Jayen Mehta, Managing Director of Amul has said that the Amul ‘Girl’, who is an advertising mascot used by the dairy and food ...

Sixty years ago, Rahul daCunha, son of Amul girl’s creator Sylvester daCunha, inherited the legacy campaign with the same “free hand” given to his dad by Amul boss Dr Verghese Kurien ...

He came up with the Amul Girl idea when he was a manager at the advertising agency ASP. He got the project to reposition the Amul brand and decided to create a mascot that would resonate with ...

Tributes are pouring in for Indian advertising guru Sylvester daCunha who created the iconic Amul girl advert. He died on Tuesday night in the western Indian city of Mumbai but Amul announced his ...

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Mumbai (Maharashtra) [India], June 22 (ANI): Sylvester daCunha, the creator of Amul 's enduring ' Utterly Butterly ' girl, passed away in Mumbai. Amul's managing director Jayen Mehta expressed ...

It had to be easy to draw and memorable. And, the Amul girl, who has been synoynmous with the brand was thus born. His son, Rahul daCunha inherited the Amul and kept the legacy alive. Hence ...

The Amul girl is the brand's popular advertising mascot Amul's milk products are ubiquitous in India, making the brand a leader in the dairy category and one of India's top 10 fast-moving consumer ...

Through a creative topical, of course! Find out more about it below. In the illustration, we see a player dressed in the Indian team jersey seated next to the Amul girl. He wears an expression of ...

Rahul daCunha, MD of daCunha Communications, which created the iconic Amul girl and runs the funny topical ads, says, “Consistency is the heart of brand equity. Speaking of the girl, we keep her ...

Kareena Kapoor felt both “humbled and honoured” after Amul India paid a heartfelt tribute to her film The Buckingham Murders.The renowned dairy brand, famous for its creative and timely advertisements ...

showed the iconic Amul girl mimicking one of Urmila’s popular looks from the movie. In the ad, the Amul girl is shown in a confrontation with a dragon, behind which a logo of the Chinese video ...